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Site Analysis & Strategy Development

Whether you’re just starting out or have been around for some time, having a fresh set of eyes to take a good, in-depth look at your site and provide feedback for improvements might just be what you need to take your business to the next level. If you’re just launching a website, we can help you piece together a plan of attack based on your needs and goals. If your site has been around for years but your marketing efforts have plateaued, we can help you break through the glass ceiling.

SEM (PPC & Paid Search Marketing)

Paid Search advertising (PPC) via networks like Google AdWords and Bing AdCenter can quickly establish or grow any online business.  We are Google AdWords certified and associated with Google Partners.  We’ve helped numerous B2C and B2B businesses by restructuring and managing their paid search accounts using best practices and advanced tactics that maximize both ad spending and return.  Ask us today and ask about our case studies showing proven results from our paid search efforts.

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SEO & Link Building

On and off-site optimization is the bread and butter of the online marketing world. Having the right content, title tags, structure, etc, can make or break your ability to rank online. Having links and citations from other sites is another major factor in ranking an online business. I can devise and implement an SEO campaign to help your site rank better on the web.

Local Search Marketing

If you’re a small local company, then you need to be online and fight for good placement among your competitors. With the advent of local search such as Google Local, small local businesses now have the ability to rank amongst the big boys. I can help you set up your online local presence and build citations to your site so your local business can be found in online directories and major search engines like Google, Yahoo, and Bing.

WordPress Setup and Management

WordPress is one of the leading Content Management Systems (CMS) on the web. Its popularity comes from it being non-proprietary, SEO-friendly, easy to use, and practically free to enhance and upgrade. There’s really no reason to learn how to code or pay someone to make your site from HTML when you’re launching a business online (this doesn’t apply to all business models of course, but many!) Let me help you create a WordPress site that will appeal to visitors, convert traffic, and rank in search engines.

Online Reputation Management

Protecting your business or brand’s identity is more important now than ever before. Having negative publicity rank above or alongside your company or brand can have a major and potentially devastating effect on traffic, sales, and conversion. Let me help you manage your online reputation so that negative publicity doesn’t impact your online presence.

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